In her nomination of Charbel, Sally Adib, Associate Director, said, he “has quickly distinguished himself through his strong work ethic, attention to detail, and ability to manage performance campaigns with confidence and agility. He is ambitious, reliable, and consistently goes the extra mile to deliver results, making him a very promising young talent.”
Age: 26
Country: Lebanon
Charbel’s career highlights
“I am a 26-year-old Senior Performance Planner at Dentsu with over 2.5 years of experience driving growth across diverse business sectors. I specialize in developing and executing digital strategies that improve sales and brand awareness for clients including Bupa Arabia, Popeyes, and Badael.
“My work focuses on analyzing performance data, optimizing campaigns, and translating insights into actionable growth strategies across digital platforms. I thrive in fast-paced environments where data, creativity, and strategy intersect. Committed to continuous learning, I aim to deliver measurable impact for brands while strengthening my expertise in digital performance and strategic marketing.”
Charbel’s guiding principles
“Collaboration, networking, and building strong professional relationships are central to my approach, as they open doors to new insights, opportunities, and partnerships. I thrive in dynamic environments where innovation, adaptability, and strategic planning intersect.”
This announcement first appeared in Campaign Middle East.
