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Thoughts & Views
12 December 2018

Intelligence in trust. A new approach.

12 December 2018
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When people trust a brand they are likely to buy more, try more and pay more. But how do we unlock trust to build better relationships with consumers?

Based on research with 6,400 consumers worldwide, we’ve re-examined the key drivers of trust for the digital age and set out a new framework for brands looking to build a competitive trust strategy.  Read the report HERE.

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