Find out more about our regional leadership team
Ahmad Haider has over 14 years of solid experience in client servicing and media management. His experience revolves around good analytical skills, strong negotiation and generation of creative solutions while working on various categories and brands ranging from Services, FMCG, Retail, Cars, B2B offerings, banking and finance and luxury brands.
Ahmad joined the network in 2008 and manages Carat’s operations in Jeddah, Riyadh and Cairo.
Karen Hoyek has over 16 years of solid experience in client servicing and media management, working with renowned agencies including D’Arcy/ DMB&B and Mediacom networks in Beirut.
Karen joined the network in 2011 and manages Carat’s operations Beirut, Amman, Baghdad and Damascus
Herve has over 16 years of media experience, firstly in in France where he previously held executive positions that include Deputy Managing Director for Posterscope, CEO of Webcontents Isobar and Managing Director for Carat Sponsorship before moving to the Middle East in 2014. A graduate of ESSEC Business School he has vast expertise in media, digital and CRM for leading international brands such as BMW, Microsoft, Cadbury, MasterCard and Burberry.