Richard Pook

General Manager - Platforms, Partnerships & Operations
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Richard leads the programmatic and traditional media planning and investment teams for dentsu New Zealand.

Richard career spans almost 20 years across the UK, Australia and Switzerland. He has led large finance, sales and operations teams for media and technology companies and has a deep understanding of digital advertising along with extensive commercial and analytical experience. 

Since joining the team in January 2017, Richard has successfully integrated a number of large accounts including L’Oréal, Air New Zealand and Heineken as well as launching a number of innovative market-first solutions with local and global media partners. 

He has an exceptional team around him that is focused on best-in-class operations and driving superior performance for all clients.

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