Carat South Africa celebrated a star-studded evening of outstanding performances at the 2023 Most Awards, proudly securing the prestigious title of Media Agency of The Year for Carat Johannesburg, first place for Full-Service Media Agency for Carat Johannesburg and second place for Media Agency Lamb for Carat Cape Town.
Marking its 13th year of honouring excellence within the media industry, the Most Awards establishes the standard for media owners, media agencies, and professionals to strive for. From media owners across print, digital, cinema, broadcast and out-of-home platforms, through to specialist full-service media agencies – the evening enabled a night of networking, engagement and, of course, trophies!
Outstanding Industry Recognition for Carat Johannesburg & Cape Town
The depth and breadth of the competition highlights the amazing work conducted by the Carat South Africa team. Indeed, Carat Johannesburg had to contend with 35 other companies to be named Full-Service Media Agency! Whilst Carat Cape Town’s second place in the Media Agency Lamb Award category was a result of their “progressive approach to media, unwavering commitment to clients and brands, empirical evidence-driven strategies, and a collaborative partnership mindset”. Most impressively, Carat Johannesburg received an impressive eight ‘best-of-the-best’ votes making them deserving of the Media Agency of the Year.
Consistently delivering high quality client work whilst maintaining Carat’s Designing for People ethos, enabled the teams to walk away with three major awards. Commenting on the wins, Lerina Bierman Group Managing Director for Dentsu Media Brands said:
“We are honoured to receive industry recognition at Most, thanks to our amazing Carat team and our invaluable media owner partnerships. This award underscores the strength of our relationships and their crucial role in delivering outstanding client work."
