Changi Airport Group Appoints Carat Singapore
Singapore: Anupriya Acharya, CEO Aegis Media Singapore, announced today Carat Singapore has won the prestigious Changi Airport Group account following a competitive pitch.
The integrated account will include Planning, Buying, Digital and Outdoor.
Changi Airport Group (Singapore) Pte Ltd (CAG) (www.changiairportgroup.com) was formed on 16 June 2009 and the corporatization of Singapore Changi Airport followed on 1 July 2009. As the company managing Changi Airport, CAG undertakes key functions focusing on airport operations and management, air hub development, commercial activities and airport emergency services. Through its subsidiary Changi Airports International, the Group invests in and manages foreign airports to spread the success of Changi Airport internationally.
Changi Airport (www.changiairport.com) is the world’s most awarded airport having garnered more than 360 accolades since it opened in 1981. It is also one of the world’s busiest airports for international traffic, managing more than 42 million passenger movements in 2010, an annual record. The airport, which has four terminals, serves some 100 airlines flying to over 200 cities in about 60 countries and territories worldwide. A flight takes off or lands at Changi roughly once every two minutes.
Lin Pei Hua, Vice President of Marketing Communications - CAG said, "We are pleased to appoint Carat because of their strategic capabilities, as well as track record of creative and cost-effective integrated media campaigns. During the pitch, the Carat team provided quality insights and demonstrated a strong understanding of our business. We look forward to a fruitful partnership with the agency."
Gan Boon Guan, COO Carat Singapore, added, “We are delighted to have been selected and feel very privileged to have the opportunity to work with the world’s most awarded airport.”
Source – Asianmediajournal.com
http://www.asiamediajournal.com/pressrelease.php?id=2791