Carat Strengthens Global Strategy Team With Howard Titley
London, 18 September 2014: Carat, the leading global media network, has appointed Howard Titley as a Strategy Partner.
Reporting directly to Carat’s Chief Strategy Officer, Sanjay Nazerali, Howard will work across Carat’s existing client base and develop the agency’s offerings to clients, including its proprietary consumer tool, ‘Consumer Connection System’ (CCS). He will also be involved in Carat’s new business push.
Howard Titley, Strategy Partner, Carat Global, says: “I’m excited by the chance to get under the skin of brand and business problems and devise solutions for clients that redefines their approach to media and drives communications development. I’m also looking forward to getting involved with CCS, which is a unique tool in terms of its capability and scale.”
Howard joins Carat after eight years at Mindshare Worldwide, where he worked on client such as Boehringer-Ingelheim, IHG and Ford Europe, winning a Gold European Effie Award in 2010. In 2001, he also oversaw the successful transfer of Procter & Gamble's media planning account from Saatchi & Saatchi into ZenithOptimedia.
Sanjay Nazerali, Chief Strategy Officer, Carat Global, adds: “Howard not only brings with him a wealth of experience, but he will also allow us to focus on how Carat, as an agency, can continue to evolve and develop and thereby ensure we are delivering the best possible business outcomes for our clients at all times.”